Archive for September, 2011


Making the Most of Holiday Emails

As the holiday season draws nearer, many businesses start sending out promotional emails to potential and existing customers. If you own an online store, this task should be at the top of your to-do list as well. You may even have already started on sending out those emails, too, if you’re well into your holiday [...]

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Taking Time Off from Running a Business during the Holidays

Many families choose to take vacations during the Christmas season. Your family may even have a Christmas vacation scheduled and planned months in advance. If you have to run a business, though, don’t worry. Believe it or not, it’s possible to take time off from running a business and still have it running smoothly when [...]

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Building Your Online Community for the Holidays

The aspect of building an online community comprising existing customers and leads is important for most online retailers. A thriving, active online community for your brand may be just the thing you need to really push the sales for this holiday season. This community is also highly valuable in terms of collecting feedback from customers [...]

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Helpful Tools for Social Media Management

Your holiday marketing strategies for the year would be incomplete without some social media marketing tactics thrown into the mix. Many e-commerce experts have emphasized the importance of maximizing the marketing potential of social media. Studies have also revealed the effectiveness of social media in customer engagement and lead generation.

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Having a Clearance Sale for the Holiday Season

Like most online retailers, you probably bulk up your inventory in preparation for the online shopping high of the Christmas season. Even if you do make an extremely high amount of sales, you may find yourself with a lot of unsold merchandise or excess inventory on your hands. So what do you do with all [...]

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